Red Velvet Cupcakes

Whenever a friend or coworker has a birthday, I send out my cupcake menu and ask them to choose a flavor so I can give them a custom half-dozen for their special day. I also tell them that they’re free to suggest something entirely different if they have a favorite flavor they don’t see, or a beloved dessert that I might be able to recreate as a cupcake. I love this, because it challenges me to get outside my comfort zone and try new things, and it’s the main reason there are now almost forty flavors on my cupcake menu. It’s how key lime, tiramisu, and cream soda cupcakes went from crazy ideas to crowd favorites, and it’s why the list continues to grow. The best part is that it makes people happy to see a brand new flavor come to life purely from a fond childhood memory – it feels like a meeting of the minds, a joint effort, and I wouldn’t have it any other way.

I have a friend, though, who recently reminded me of something equally important, if not more so – that not everything enjoyable has to be exotic, or new, or particularly adventuresome. For her birthday, without even looking at the cupcake menu (I’m actually not even sure I even had to send it), she immediately chose red velvet for the third year in a row, noting that she “prefers the classics.” I jotted down her selection, made a note on my calendar, and didn’t think more about it until the night before our get-together earlier this week.

That night, I’d gotten stuck in two hours of traffic after a long day at work. Cranky and exhausted, I flipped the television to the classic rock station as I began preheating the oven, lining my cupcake pans, and rearranging the kitchen so I could plug in the mixer (yes, I actually have to reconfigure about half of my kitchen to plug various appliances into the one electrical outlet that’s not behind the refrigerator. We’ll discuss that another time). As I continued to prep, I began to notice something.

Slowly but surely, I was relaxing. Decompressing. Unwinding.

My trudging plod across the kitchen was getting lighter, and I even felt myself beginning to move a little to the music (Night Moves, for the record). As I spooned flour and sugar into measuring cups and began sifting, I realized that this felt so good and comforting and perfect because it was so wonderfully familiar and uncomplicated. I knew this recipe by heart. I didn’t need to perch my laptop precariously atop the microwave, or frantically triple-check to make sure I hadn’t mixed up baking powder and baking soda. All I needed to do was allow my mind to wander and let my hands do the work they’d done hundreds of times before. By the time I slid the pans into the oven and curled up on the couch to wait for the unmistakable signal they were almost done (that blissful scent of freshly baked cake in the air), I’d completely forgotten about the hellish ride home and the long day that preceded it.

That’s a gift. And it’s a gift that new, exciting, probably delicious but undeniably demanding experiments just can’t give. There are so many wonderful things about those – they’re challenging, they’re different, they make us feel accomplished. But often, we (ahem, I) get so caught up in variety, and making sure we’re branching out enough (whatever “enough” means to each of us) that we forget about those little things that have always made us happy, that we tend to push aside in favor of whatever’s newer and bigger and faster and better. I know I’m headed down Metaphor Avenue and taking the first right onto the Tired Cliche cul de sac, but that evening earlier this week of music and muscle memory and tension melting away reminded me how important it is to acknowledge the joy in the familiar – and that sometimes you just need to stop and smell the red velvet.

5.0 from 2 reviews
Red Velvet Cupcakes
Yield: 24 cupcakes
For the cake:
  • 2½ cups cake flour
  • 1½ cups sugar
  • 1 tsp baking soda
  • 1 Tbsp cocoa powder
  • 1 tsp kosher or sea salt
  • 2 eggs, room temperature
  • Scant 1½ cups vegetable oil
  • 1 cup buttermilk, room temperature
  • 2 Tbsp red food coloring
  • 1 tsp distilled white vinegar
  • 1 tsp vanilla extract
For the frosting:
  • ½ lb cream cheese
  • 1 cup (2 sticks) unsalted butter
  • ⅛ cup light brown sugar, packed
  • 4 cups confectioner's sugar, sifted
  • 1 tsp vanilla extract
  • 1 Tbsp heavy cream
  1. Preheat oven to 350 F. Line two cupcake pans with paper liners and set aside.
  2. In a medium bowl, sift together flour, sugar, baking soda, cocoa powder and salt.
  3. In a larger bowl or the bowl of a stand mixer, beat together eggs, oil, buttermilk, food coloring, vanilla, and vinegar until combined (about two minutes). Add the dry ingredients in two additions and beat on medium speed until each addition is incorporated. The batter will be liquidy.
  4. Fill the cupcake liners about ⅔ full and bake for 18-20 minutes (until a toothpick inserted in the center comes out clean). Let cool in pans for five minutes. Remove to racks to cool completely.
  5. To make the frosting, beat the cream cheese on medium-high speed until light and fluffy, about a minute. Add the butter and beat until combined and fluffy, about two minutes, scraping down the sides of the bowl as necessary. Add the brown sugar, salt, and vanilla and beat to incorporate.
  6. With the mixer on low, add the powdered sugar one cup at a time, beating each addition until well-incorporated and scraping down the sides of the bowl as necessary. Add the cream and beat on medium-high until light and fluffy.
  7. Frost the cupcakes, and then clean red food coloring off everything you've ever owned (it has a way). Serve immediately or keep refrigerated in a tightly closed container for up to three days. Bring to room temperature before serving.

Source: Cake recipe adapted from Cake Man Raven, frosting adapted from Joy the Baker

28 Responses to Red Velvet Cupcakes

  1. Julie,
    You are an amazing writer! I was right there in your kitchen with you, with how well you described everything. I could see you dancing and could, literally, picture you walking across your kitchen floor (where I have never been) and I could see your steps getting lighter. I am so in awe of your talent and so glad you’re putting it to such great use!
    Red velvet is my 13 years old’s favorite cupcake. We’ll be making them from your recipe this weekend! I can’t wait. ๐Ÿ™‚

    • Kate, thank you so much! This is the nicest comment. I just can’t believe your oldest is 13 now – I remember you bringing her to visit camp when she was barely walking! I hope she (and all of you!) enjoy these!

    • Yep, 24 standard size. If you skimp filling the cups you might get 26 or 27 but I usually just go with 24.

    • Hi Michelle! Below is the recipe cut in half for 12 cupcakes – enjoy!

      For the cake:
      1 1/4 cups cake flour
      3/4 cups sugar
      1/2 tsp baking soda
      1 1/2 teaspoons cocoa powder
      1/s tsp kosher or sea salt
      1 eggs, room temperature
      Scant 3/4 cups vegetable oil
      1/2 cup buttermilk, room temperature
      1 Tbsp red food coloring
      1/2 tsp distilled white vinegar
      1/2 tsp vanilla extract

      For the frosting:
      4 oz cream cheese (half a package)
      1 stick unsalted butter
      1 Tbsp light brown sugar, packed
      2 cups confectionerโ€™s sugar, sifted
      1/2 tsp vanilla extract
      1 1/2 tsp heavy cream

  2. Hi,
    I am a inspired baker in the UK, measuring in grams not cups? Any chance you could help me out??? Im finding my way on baking and still havent tried the red velvet. I will be making them tomorrow as its valentines day on tuesday I thought they would be the perfect treat!

    Hopefully you will be able to repoly in time so I am able to use your simple and perfct reciepe.

    Many Thanks

    Robynne, 18

    • Hi Robynne – here is the recipe conversion (I used my kitchen scale to measure out the ingredients exactly as written in the original recipe and converted the weight to grams and the volumes to mL). I hope this helps!

      For the cake:
      270g cake flour
      312g sugar
      5g baking soda
      6g cocoa powder
      5g kosher or sea salt
      2 eggs, room temperature
      360 mL vegetable oil
      240 mL buttermilk, room temperature
      30 mL red food coloring
      5 mL distilled white vinegar
      5 mL vanilla extract

      For the frosting:
      232g cream cheese
      2 sticks (224g) unsalted butter
      20g light brown sugar, packed
      400g confectionerโ€™s sugar, sifted
      5 mL vanilla extract
      15 mL heavy cream

    • Yes – I would do about 9-12 minutes. Check at 9 minutes to see if they’re done – it is very easy to overbake the mini ones!

  3. Made these yesterday. Cakes came out lovely. Have tried other red velvet recipes before and they just didn’t work! These were very tasty, however, not sure my cream cheese frosting came out right. It was quite runny and I definitely couldn’t have piped it onto cakes like the one shown in your picture. Not sure where I went wrong, but even adding loads more icing sugar to try and thicken it didn’t work ๐Ÿ™
    Even so, a recipe to keep and make again ๐Ÿ™‚

    • Hey Laura! I’m glad you liked the cake and I’m so sorry the frosting turned out runny. Was your cream cheese cold or softened/room temp? In the summer I try to make sure it’s cold since cream cheese can be a little temperamental if it gets too warm.

      • It was cold cream cheese, however my kitchen was very warm and my kitchenaid was in the sun a bit, so it may have something to do with that. Never mind, will try again on a cooler day ๐Ÿ™‚

  4. I just scrolled through the comments and realized how wonderful you are about responding to readers’ requests, wow! That says a lot about you.
    Have you seen (how could you not have) the new red velvet oreos? I’m going to merge this recipe with your cookies n cream cupcakes this weekend for a Valentine’s Day treat using the new cookies! Thank you so much for both recipes and the inspiration!

    • Kathleen – what a fantastic idea! I haven’t tried the red velvet Oreos, but how could you ever go wrong with any kind of Oreo on the bottom of a cupcake? ๐Ÿ™‚ I may have to try that myself with these – so glad they turned out well, and thanks for sharing your creative twist on these!

  5. I made this into a cake and OMG it is so so so perfect for something with no butter! It’c cooling right now…but I can’t wait to eat it. Hands down best red velvet recipe ๐Ÿ˜€

  6. dear Julie,

    It was my first time to bake a red velvet cupcake. It was so good! Even better than store-bought cupcakes. Thank you for sharing this. ๐Ÿ™‚ I was in a hurry baking this earlier that I didn’t have the chance to read your article. However, I came back to your site to tell you how good it was and this time I read your article. I must say, you are an amazing baker AND writer! ๐Ÿ™‚ I could relate on how relaxing it is to bake and how lovely it is to smell the freshly baked cake in the air. how beautiful!

    Anyway, I need to practice more on the icing though. Mine came out runny. I’m not sure if it is because I live in the hot and humid Singapore is it because I had my cream cheese at room temp? What are your thoughts?


    • Hi Anna – sorry for my delayed reply! Thanks so much for your kind words.

      Runny icing can definitely be a result of heat and humidity. Next time, I’d use cold cream cheese and add a bit more powdered sugar to stiffen it up. You can also refrigerate the frosting and then rebeat it.